By Tony Wilbert
Last year, Atlanta’s commercial real estate professionals bristled and cringed at what Emerging Trends in Real Estate had to say about the metro areas real estate market. Expect them to be much more upset this year when ULI and PwC present Emerging Trends in Real Estate 2009.
The newest version of the report slams Atlanta’s commercial real estate market and questions local developers’ decision-making ability. The take-away: Investors should stay away from Atlanta property and place their money elsewhere.
The annual report from the Urban Land Institute and PricewaterhouseCoopers, is considered by some as the Bible in forecasting for the commercial real estate world. On Nov. 11, ULI and PwC will present its findings at the Cobb Energy Performing Arts Centre.
Last year, even Jeff DuFresne, executive director of ULI Atlanta, took umbrage with Emerging Trends’ characterization of Atlanta as “chronically overdeveloped.” DuFresne shot back at the report, telling Kevin Duffy of The Atlanta Journal-Constitution: "I just don't think the report fully reflects what's going on here. We're certainly not 'chronically overdeveloped.' "
A.J. Robinson, president of Central Atlanta Progress, was miffed by the report’s characterization that nothing was happening on the residential front downtown. "I would be embarrassed if I was ULI. The synopsis is 10 years old, not only in terms of what it said about downtown, but even a lot of other coverage of the marketplace," he told Duffy.
The 2009 report should prove much more irksome to local developers and boosters. Overall, Atlanta ranks 12th out of 15 major markets (ahead of only Philadelphia, Miami and Phoenix).
Worse yet, Atlanta ranks last, as an investment market for industrial real estate, hotels, retail centers and second-to-last for investments in apartments and office buildings, based on the attractiveness to buyers seeking properties in a specific market.
“2009 promises ‘tough times’ as an overbuilding hangover and slipping demand roil investors,” the report says of Atlanta. “The regional economy depends on high growth, but lacks energy and high-tech engines that currently help sustain other markets. It’s no time to buy in any of the property sectors.”
And in a sentiment sure to be debated by Chamber of Commerce types, Emerging Trends said metro Atlanta’s problems with traffic, lack of water and oversupply have lessened its famed quality of life that attracted tens of thousands and new residents over the past decade. “The reason for relocating here will no longer be a more relaxed, cheaper quality of life.”
Respondents to Emerging Trends saved their most-graphic language for the Buckhead office market, where several developers are about to deliver new office towers, most of them with large amounts of spec space. Construction commenced on the newest building, Phipps Tower (rendering at left), with no leases signed. “Office developers ‘play a game of chicken’ in Buckhead, where ‘a bloodbath is coming.’ ” (This phrase was first heard at Ackerman's Investment Conference in the spring.)
People cannot fathom why Buckhead, which has an annual net absorption of less than 500,000 square feet of office space, has 2.5 million square feet under construction. “The ‘goofy’ activity ‘defies description,’ ” one responded said of all the spec office development in tony Buckhead.
With that assessment, it’s no wonder ULI and PwC have relocated the annual Emerging Trends event from Buckhead to Cobb County last year.
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